April 12th, 2015 by George Aspland
Google has been concerned with the user experience of web sites people reach from its search results for some years now. Beginning on April 21st they will begin rolling out a Mobile-Friendly Algorithm that will impact the rankings of more web pages than any Google algorithm update in years!
Google has been talking about mobile friendless for some time so it should come as no surprise that Google is making it a ranking factor. After this Mobile-Friendly Algorithm is in place rankings for web pages that Google determines are not mobile friendly will be significantly impacted.