eVision Online Marketing Blog

The Better Business Bureau offers an accreditation process that can help increase business and may help improve your organic search results.

I’m rolling out a step by step guide to optimizing web pages for organic keywords on Search Engine Land. The first two articles are up and you can read about them here.

Going to Pubcon? It’s “The Internet Marketing Event of the Year” a 4-day conference covering Search, Social Media and Internet Marketing from next week in Las Vegas.

I’ll be presenting “Improving Conversions Rates for Keyword Phrases”.

You should be checking and improving your web site’s load speeds if needed, especially the important landing pages such as the pages where people enter a site from search results. This article explains why web site/page load speed is important and overviews some helpful tools from Google to check and improve load speeds.

In this article I cover steps you can take that should help improve the visibility of your LinkedIn content with search engines as well as within the LinkedIn community and increase the exposure of your LinkedIn updates while possibly helping to increase rankings of the web content you point to in LinkedIn updates

In an article by Rob Young on Search Engine Watch he dissects a new study that examines the value of each of the top 10 organic positions on Google.

There have been some significant changes with Google Places listings (Google Maps) the past couple of weeks that you should be aware of if local search results are important to you including: Google No Longer Shows Some Descriptive Info Owners Input in Listings, Review Snippets From Other Web Sources Have Been Removed, Citation Sites No Longer Displayed.

After years of declining use Google pulled the plug on the Google Directory. The Google Directory was based on the Open Directory Project (OPD), a volunteer, human edited directory of the web that has been used as the underlying database for numerous web directories for years. Unfortunately OPD has struggled in recent years to keep up with the increased number of updates and submissions.

A step by step guide to online article marketing that effectively improves organic search results, helps build awareness and reputation, increases targeted traffic from other quality related web sites, helps attract more incoming links to your site, and helps make your web site more unique and useful.

An article from Jill Whalen covering 16 SEO tactics that are mostly a waste of time