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Archive for February, 2009

Basics of Search Engine Friendly Web Site Design for Web Designers & Developers, You Can Download It to Use

We’ve developed a guide to cover the basics of designing and developing a search engine friendly web site for the designers and developers we work with.

You can download it and pass it along to the designers and developers you work with.

Jill Whalen Answers All Your SEO Questions!

Jill posted an article at Search Engine Land where she answers many FAQ’s from business owners about how to increase traffic to their websites from search engines.

SEO Basics: What was important in 2000 is still important in 2009

Mark Jackson posted an article at Search Engine Watch that’s a good reminder that what was important for SEO in 2000 is still important in 2009

Improve the conversion rate for non-brand keyword phrases for search marking success

Comparing the conversion rates for brand vs. non brand keyword phrases on your web site can be a real eye opener. Improving the conversion rates for these phrases can lead to increased business. We’ll show you how to do the comparison using an example from a real client’s PPC campaign that was unknowingly losing money for 2 years on non-brand phrases!

Getting Press Releases and Article Ideas Accepted by Publications

Tips to get your press releases and article ideas noticed and accepted by publications (both print and online publications) from Marx Communications including researching the publication and specific reporters, checking the publications editorial calendar for upcoming topics, and contacting the right people at the publications.

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