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Archive for September, 2010

How to Hire an SEO. Tips from Google and Others

Seems like everybody is a Search Engine Optimizer these days! The last few years just about every web design and development company, marketing and advertising firm has added SEO to their offerings. Unfortunately many of these SEO’s have little optimization experience and some charge to perform tasks that won’t result in any meaningful improvement, wasting time and money.

The problem has become so bad that even Google talks about the problem in its advice to website owners and gives some suggestions on how to hire an SEO. This article covers the highlights from Google as well as additional information about hiring an SEO from other sources.

Going to Pubcon? I’ll Speak On “Improving Conversion Rates for Keyword Phrases”

Going to Pubcon? It’s “The Internet Marketing Event of the Year” a 4-day conference covering Search, Social Media and Internet Marketing from November 8-11, 2010 in Las Vegas

I’ll be presenting “Improving Conversions Rates for Keyword Phrases”

Read this post for session details and to save 20% off when you register for Pubcon.

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