eVision Online Marketing Blog

Debra Mastaler posted an article on Search Engine Land about Link Building Basics.

She explains what Link Popularity is (covering Link quantity, Link quality, Anchor Text and Relevance) and why Link Building and referral site development is such an important activity for improving organic search rankings, building targeted traffic and building brand awareness.

Is Link building Important? Here is what the two major search engines, Google and Bing have to say about Link Building.

  Search Engine Marketing for the Business Manager   How Can SEM Help My Business?   A FREE SEMINAR WHEN: 8:15 AM, Tuesday December 7, 2010 WHERE:  Wallingford, CT You’ll Learn: What is Search Engine Optimization? Local Search Optimization – Have you noticed the local results that are often displayed high up in the search [...]

An article from Jill Whalen on how to ensure your SEO project will fail! Including…

…If you don’t keep your SEO abreast of website changes.

…If you think your SEO can work independently and not need (a lot of) your help.

…If you know enough SEO to be dangerous.