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Archive for April, 2013

Run Keywords In PPC If Doing Well In Organic Search?

Should you pay to run keyword phrases in a PPC campaign such as Google AdWords if there are pages from your web site reaching top “organic” search results?

In this article you’ll learn why it often pays off and how to run a test.

At PubCon New Orleans I’ll speak on Improving Organic Conversions and LinkedIn

Pubcon, the social media and optimization conference, taking place at the New Orleans Convention Center on April 22 – 25. I’ll be speaking in two sessions, “How To Increase Conversions For Organic Keywords” and “How To Use LinkedIn To Improve Organic Visibility”. See the full article for details on Pubcon, session times etc.

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