More Conversions = More Business!
The goal of a User Experience and Conversion Point Review is to
help you insure that your web site delivers an effective conversion
path, provides a successful branding experience and communicates
the information in a way which serves you best to deliver leads
or sales.
A User Experience and Conversion Point Review Includes:
We typically start with a Target Audience Analysis
to identify typical users and their needs and then evaluate the
following areas of your web site:
Usability
- Navigation
- Accessibility
- Functionality of Key Areas
- Points of Failure
- Task Completion
- Readability
Design
- Homepage
- Internal Pages
- Brand Consistency
- Forms and Signup Procedures
Content
- Effectiveness of message
- Effectiveness of images
Conversion Point Architecture
- Definition of Site objectives
- How effectively does content meet site objectives?
- Images and look/feel contribution to Conversion Point Architecture
- How to measure Conversion Rate
- Review of "Sales Funnel" - Identification of essential
elements and recommendations for improvement.
Conclusions
The review will explain problems and barriers to conversion as well
as discuss solutions and make specific recommendations that you
implement.
Cost: $3,500 - $6,500
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