eVision Online Marketing Blog

This blog is all about Targeted Traffic and Conversions!

How To Use LinkedIn To Improve Organic Visibility

In this article I cover steps you can take that should help improve the visibility of your LinkedIn content with search engines as well as within the LinkedIn community and increase the exposure of your LinkedIn updates while possibly helping to increase rankings of the web content you point to in LinkedIn updates

No More Google Directory

After years of declining use Google pulled the plug on the Google Directory. The Google Directory was based on the Open Directory Project (OPD), a volunteer, human edited directory of the web that has been used as the underlying database for numerous web directories for years. Unfortunately OPD has struggled in recent years to keep up with the increased number of updates and submissions.

A Step By Step Guide To Effective Online Article Marketing

A step by step guide to online article marketing that effectively improves organic search results, helps build awareness and reputation, increases targeted traffic from other quality related web sites, helps attract more incoming links to your site, and helps make your web site more unique and useful.

SEO: What Works. What Doesn’t

In October Marketing Sherpa released the results of a survey of over 2,000 search marketers asking what are the most effective SEO tactics. Here are the top 5 SEO tactics that are achieving results as well as many tactics that are a waste of time and money.

Link Building Basics: What is Link Popularity?

Debra Mastaler posted an article on Search Engine Land about Link Building Basics.

She explains what Link Popularity is (covering Link quantity, Link quality, Anchor Text and Relevance) and why Link Building and referral site development is such an important activity for improving organic search rankings, building targeted traffic and building brand awareness.

Best Practices for Article Marketing, Part 2

In part 1 we showed why submitting articles to article submission sites is of little value unless they are high quality, useful articles. We suggested not just submitting articles to submission sites as you can get much more value by using them on your site too or by “selling” article ideas to industry online magazine and news sites etc. We began outlining our Best Practices for Article Marketing.

In this article we’ll show you how to build and use a media list and how to find quality article submission sites.

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