There are a growing number of reviews on the web for all types of products and services on sites such as Yelp, Google Maps, Bing, shopping search sites, etc.
Good reviews can help increase business. However, it’s human nature: Most people will not take the time to write a review unless they are upset. So reviews can tend to be mostly negative UNLESS YOU ASK for REVIEWS.
Some useful blogs about social media from the eVision blog (and others) over the past year or so.
Ron Jones has a two part article on Search Engine Watch about Social Media Marketing that you might find helpful.
An upcoming SEMNE event in Hartford, Connecticut on Wednesday evening March 18th.
Before prospective customers do business with you, they often search online to check your reputation. How are you to monitor what’s being said about you? Most important, how do you respond and sculpt results?
Will a lawsuit over a negative Yelp review lead to the public wondering how they much they can rely on online reviews?
A recent study reported that many people use social media to talk about their customer experience and even more people research companies’ customer service before buying products and services.
You can and should use social media to listen to what your clients are saying about you, respond when appropriate, and use social media to help build your brand.
Here are some tips on using social media