Demographic Targeting for PPC Campaigns

Here’s an article in Search Engine Watch that gives an overview of what demographic targeting is currently available in Google Adwords, MSN Adcenter, and Yahoo Search Marketing as well as some demographic data from some social networking sites like Twitter and Facebook

Read the Article:
Better Targeting = Better Leads = Demographics for SMBs

Pay Per Click Experts

eVision has been in business since 1998. We’ve been helping clients around the world build their businesses with PPC campaigns since they were first available.  Most of them have experienced double, triple, or more in sales increases from their websites.

“eVision has been instrumental in launching and guiding our SEM activities and ensuring their success. ..In 2007, the web accounted for 26% of our sales volume generated from marketing activities. In 2008 we nearly tripled the sales volume generated from web-based activities.”  

Jude Carter
Director of Marketing
The Marlin Company
The Workplace Communication ExpertsTM

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