SEO Boondoggles by Jill Whalen

Is Most of SEO Just A Boondoggle?

I’ve been waiting for spot to mention an article Jill Whalen posted a couple of months ago on search engine land named “Is Most Of SEO Just A Boondoggle?”

In the article Jill talks about useless SEO tactics that many SEO’s advise clients to pay for, such as:

  • PageRank sculpting
  • “Fixing” Meta keywords tags
  • Submitting URLs to search engines
  • Creating XML sitemaps
  • Insisting on H1 tags
  • Rewriting URLs because they don’t have keywords in them

She also discuses what are worthy SEO tasks that do indeed make a difference.

Read “Is Most Of SEO Just A Boondoggle?”