SEO is the top online marketing method used by small to large budget marketers to generate online conversions

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An article in eMarketer summarizes the results of a recent Forbes study that shows SEO was the most effective online marketing method for generating conversions for about half of all marketers.

The survey of senior marketing executives breaks down the marketing methods, including SEO, Pay-per-click search (PPC) and other methods, used by small to large budget marketers to generate online conversions and affect brand perceptions.

Read the “Online Marketing Effectiveness” article at eMarketer