Where do local business websites get their traffic?

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Bright Local, a provider of marketing tools, surveyed 648 SEO’s with questions regarding the sources of web site visitors to their local clients’ web sites, representing about 5,000 businesses.

Highlights of the survey:

  • Google Places (Google Maps) drives 33% of all website visits to local business websites
  • Organic search drives 25% of all website visits to local business websites
  • Yahoo & Bing account for less than 7% of all website visits to local business websites
  • 59% of consumers use Google every month to locate a good local business
  • 71% of search users value local search results & actively use these results
  • 60% of consumers give more consideration to local results that have images

Read “Survey: Where do local business websites get their traffic & do consumers appreciate local search results?”

 

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