The results of survey of SEO’s regarding the sources of web site visitors to their local clients’ web sites. Google Places tops the list
Calling this process Link Building and of course explaining that link building is a task performed to improve search engine rankings leads many web marketers to employ link building techniques solely to influence their rankings. Most of these techniques work, at best, only for a while before the search engines devalue their effect, resulting in wasted time. The primarily goals link building should building targeted traffic and awareness – so we’ve changed our name to Referral Site Development (RSD) & Online Promotion
Local Search Ranking Factors – The results of a survey of 27 folks who work on local search. In it you’ll find 41 positive ranking factors ranked by relative importance along with 8 negative factors that can hurt your rankings in Google and Yahoo local search results
In this article I’ll cover the important factors for getting the best results in Google Maps, Google’s Local Search (Not just rankings but overall results including enticing people to take action). Local Search has become much more important with the evolution of Blended or Universal Search results.
There are a growing number of reviews on the web for all types of products and services on sites such as Yelp, Google Maps, Bing, shopping search sites, etc.
Good reviews can help increase business. However, it’s human nature: Most people will not take the time to write a review unless they are upset. So reviews can tend to be mostly negative UNLESS YOU ASK for REVIEWS.
In this Part -1 video (a little over 6 minutes) I’ll demonstrate why you should check for your local search listings in the major search engines if local search results are important to your business or organization.
I’ll also talk about how to improve your rankings in Google’s local search results (Google Maps).