Tag: search engine optimization
Basics of Search Engine Friendly Web Site Design for Web Designers & Developers, You Can Download It to Use
We’ve developed a guide to cover the basics of designing and developing a search engine friendly web site for the designers and developers we work with.
You can download it and pass it along to the designers and developers you work with.
Jill Whalen Answers All Your SEO Questions!
Jill posted an article at Search Engine Land where she answers many FAQ’s from business owners about how to increase traffic to their websites from search engines.
SEO Basics: What was important in 2000 is still important in 2009
Mark Jackson posted an article at Search Engine Watch that’s a good reminder that what was important for SEO in 2000 is still important in 2009
6 SEO steps for a website redesign
Six steps you should consider having an SEO do early in a site redesign that will help ensure your new site is search engine friendly, improves organic search engine results, and doesn’t impact your existing rankings or the traffic you receive from referral sites
SEO Trends from 2008 & A Look into 2009, by Jill Whalen
Jill Whalen posted an article looking back at some SEO predictions she made for 2008 and takes a look forward into 2009 including: SEO Becomes a Priority in Site Redesigns for Larger Companies. Jill predicted that more large organizations would realize the value of SEO for website redesigns. She did see evidence of this in 2008 […]
Setting Realistic SEO Expectations – by Jill Whalen
Jill Whalen has posted an article about being realistic with your SEO expectations. Her article helps emphasis some important concepts about today’s search engine optimization realities:
SEO for PDFs 2008: Optimizing PDFs for Search Engines
You’ll learn ~ Tips to better rankings & more click-throughs from search engine result listings for your PDF’s ~ How to include active links within PDF’s to increase the number of readers who visit your web site while viewing your PDF online ~ And give search engines paths to find content on your web site
These tips should help improve results for the PDF’s you host on your own web sites as well as those you distribute to others who may post them on their sites such as datasheets, manuals, whitepapers, articles etc
Implementation is a critical part of the SEO process
Mark Jackson talks about how important it is to actually implement SEO recommendations in an article at SearchEngineWatch. As Mark says “Implementation is a critical part of the SEO process. …It’s also where way too many SEO projects go wrong.”
SEO is Not a Last Ditch Effort, by Jill Whalen
Because of the slow economy sales are down for many businesses. Some think that SEO may be the “Silver Bullet” to help pull them through. Our friend and colleague Jill Whalen has posted an article explaining why “SEO is Not a Last Ditch Effort”. Jill explains that while SEO is usually a good idea it’s not going to save a business. “SEO is a long-term strategy for increasing your targeted customer base”, Jill says, “a way to reach those extra customers whom you wouldn’t have been able to reach previously”, Here’s the complete “SEO Is Not a Last-Ditch Effort” article by Jill Whalen
Google can now index Flash files: SEO for Flash
In June Abode announced that they provided Flash Player technology to booth Google and Yahoo that will allow them to better index Flash files. Here’s some links to posts about what can and can’t be indexed, as well as some initial “best practices”.